Crisis communication: how to manage frictions and unexpected events in the world of hospitality and tourism
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Gabriele Bertipaglia SEC Newgate Italia
Daniela Tondini Accor
Ulrike Gretzel University of Southern California

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Design thinking and Neuromarketing to build up and scientifically analyze a path that does away with cognitive frictions and increases the…..
From reels on Instagram to Tik Tok. What is the viral factor for travel?
What differentiates one channel from another, what…..
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Have you ever wondered what technologies allow big websites to send you a polite email right after you have visited their…..
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But how many…..
In addition to being super drivers of tourism, food and wine are also very much the super content.
That is, rampant,…..
In order for a brand to carry out its task as a business developer, it is important for it to be…..
Non-hotel accommodation emerges from the pandemic with its head held high: preferred in the choices of those who have been able…..
The magic ingredient of the non-hotel sector is the people, who are involved – often even without knowing it! – in…..