Connection and Coherence for the growth of the non-hotel operator: The key skills in the current market acquired so as to render the non-hotel business safe from market turbulence

The magic ingredient of the non-hotel sector is the people, who are involved – often even without knowing it! – in a process of sustainable territorial development.

We can and must therefore start from people to develop a new vision of the future of this sector. Summer 2021 brought a wonderful breath of fresh air, and the latest data tell us that the "wave" of tourism is again consistently on the rise.

The operators are the protagonists of the economic comeback of tourism in Italy.

Therefore it is important to stock up your "toolbox" now to be ready to better face the new challenges.

How do we deal with this new future that is approaching, this world that has changed, this uncertainty that has remained inside of us a bit and is struggling to get free?

On this panel the speakers will provide tools, strategies and practical cases of how to deal with the present and the future in a way that is in line with one’s personal goals and is also in connection with the territory. You will discover the stages that will make it possible for you to move with professionalism and safety within the non-hotel sector.