Pizza Destination. From food of the people to Unesco Heritage. The pasta disc that moves the world from social media to storytelling

Pizza, social media and food destination, that is, when the most popular food in the world moves thousands of people, becoming a real attraction for the territory. Digital, storytelling and a renewed interest in the enhancement of raw materials have given rise to a real revolution in the gastronomic world, contributing to increasing the culinary culture and transforming the public into a "foodie". Not just restaurants, in recent years, it is the pizzerias that are growing more and more to the point of becoming, in some cases, real tourist "destinations".

What has changed and how is it that pizza has become a point of interest not only for tourism?
What is the communication register of the best pizza makers and pizzerias in the world?