International Project Manager ETT S.p.A.
Adele Magnelli is International Project Manager at ETT S.p.A. and she has a consolidated experience in the design and management of multimedia projects begun in 2008.
She is an expert in experience design and combines creative ideas, innovative design and storytelling with cutting-edge technologies to create engaging and exciting experiences for territories, museums and retails in the luxury sector.
Her projects include the Mixed Reality experience, "L’Ara com’Era" in Rome, the digital reorganization of the Dante House Museum in Florence, the Bulgari NCS and, more recently, the multimedia experience devoted to Tuscan excellence: the Brunello Temple of Montalcino.
In the field of technologies applied to new narrative keys, she is the creator of the short film in Virtual Reality "The Divine Comedy in VR. Hell, an immersive Journey".
In the academic field, she holds conferences on the use of technologies for cultural heritage, tourism and storytelling.
In her work, she combines a passion for art and technology with the belief that with the personalization of use and the creation of new experiences in museums, the true ‘ambassadors of beauty’ are the visitors.