Regional Director Italy, Croatia & Balkans Tui Musement
Born in Tuscany and raised in Milan.
For Musement she initially dealt with web content editing, and then devoted herself to developing the commercial offer of tours and activities in various destinations.
Today she is responsible for the end-to-end selection and creation of the offer in Italy, Croatia and the Balkans for TUI Musement (TUI Group), with a particular focus on the integration between the traditional tour operator approach to product development at destination and distribution through partnerships and digital channels.
