Digital strategy for tourism and advertising channels: Where do I begin?

Social ads or keyword advertising?
Keyword advertising or Google Hotel ads?
Facebook or Instagram?
How to best calibrate the various channels in the marketing mix?

Essential guide for those who want to start working on advertising channels to acquire customers and direct bookings, branding or to increase the awareness of a destination, starting from an approach by objectives.

 

Giulia Eremita Digital Strategy BTO 2021
Luca Bove CEO Local Strategy
Emanuela Genovesi Founder & Digital Strategy TWOW
Francesco Piersimoni Founder Adrias Online
Alberto Mari Advertising Specialist TWOW
All the events ofNovember 25th