Head of strategy & Co-founder Bumboo
She is an expert in Tourism Digital Marketing Strategies.
She has been collaborating for over 10 years mainly with foreign Tourist Boards and realities operating in the Travel & Tourism sector.
She conceived of and managed communication strategies and Multichannel Digital Marketing campaigns for the enhancement of the territories and the tourist development of the destinations.
In search of innovative and increasingly immersive methods to engage tourists, she is developing multi-channel strategies consisting of the union of digital activities and classic touchpoints.
